Resources & Support

Have you ever had a question and either didn't know where to find the answer or were too afraid to ask? If so, you've come to the right place. This section is a compilation of answers to the questions our clients most commonly ask. Just start by clicking on one of the links below.

1. At what resolution should I save my photos and graphics?
2. First Class Permit Indicia
3. Frequently Asked Questions
4. How are duplicates handled?
5. How can I create a good PDF?
6. How should my address block appear on my letter?
7. If we are using window envelopes, what area should I avoid in my letter?
8. Is white considered a printing color?
9. Standard Permit Indicia
10. Tips on how to save your design files
11. What are the required fields when mailing a list?
12. What file format should I use when submitting my electronic document for printing?
13. What is Adobe PDF JobReady?
14. What is the Pantone Matching System?
15. What type of graphic files do you except?
16. What type of products and services do you provide?
17. Why do the printed colors look different from the colors on my screen?

1. At what resolution should I save my photos and graphics?

   Resolution should be set to 300 dpi.

   Pictures and graphics pulled from the internet are often low resolution, typically 72 dpi or 96 dpi. Avoid these graphics, as they will appear pixilated and blocky when printed.

   Also note that you should save all photos in CMYK mode, not RGB mode when possible. Images saved in RGB mode may not print properly. If you are unable to save your image in CYMK mode, please let us know.

2. First Class Permit Indicia

   PRESORTED
   FIRSTCLASS
   U.S. POSTAGE
   PAID
   MAIL SOLUTIONS

3. Frequently Asked Questions

   Typical questions involving the Post Office

4. How are duplicates handled?

   In order to match records to be considered as a duplicate, each record must have at least an address, city, state, and zip.
   There are 3 rules that can be used to find duplicates.

   One per Resident; this rule will only mail one piece to each resident or household.
   One per Individual; this rule matches the last name of the record, and mail only one piece to that person.
   One per Company; This will only look at the company name, and only one piece will arrive to that company.

5. How can I create a good PDF?
6. How should my address block appear on my letter?

   Example: PREFIX, FIRST, MID, LAST, SUFFIX, COMPANY, ADDRESS_1, ADDRESS_2, CITY, STATE, ZIP

   Some fields can be combined as well. The fields must be separated into at least what is seen below, or the list is unusable.

   NAME, ADDRESS, CITY/STATE/ZIP

7. If we are using window envelopes, what area should I avoid in my letter?
8. Is white considered a printing color?

   Not typically. Because white is the default color of paper, it is simply recognized as the absence of any ink. However, when using colored paper, white ink may be used if any text or graphic requires it.

9. Standard Permit Indicia

   PRESORTED
   STANDARD CLASS
   U.S. POSTAGE
   PAID
   MAIL SOLUTIONS

10. Tips on how to save your design files

    Make them print ready and acceptable for us to print.

    COREL DRAW:
    Saving your Corel Draw file as an Adobe Illustrator EPS
    • Embed all Images
    • Convert all your text/copy to outline fonts
    • Export as Illustrator EPS

    FREEHAND:
    • Embed all Images
    • Convert all your text/copy to paths
    • Export as Illustrator EPS or PDF

    PAGEMAKER:
    Saving your PageMaker file as an EPS
    • Embed all Images
    • Convert all your text/copy to outline fonts
    • Export your file as an EPS using the below settings:
    Postscript Level 2
    CMYK Mode
    TIFF format and
    Binary

    PUBLISHER:
    You will need to have the full version of Adobe Acrobat PDF. If you don’t please download and use our Adobe Job Ready Program. If you do have the full version of Adobe Acrobat PDF please follow the steps below.
    Under File, Print, select Adobe PDF writer
    Under Properties select Press Quality and Save your PDF

11. What are the required fields when mailing a list?

    Only the Name, Address, City, State, and Zip are required for a list to be mailed out.

12. What file format should I use when submitting my electronic document for printing?

    PDF (Portable Document Format) is the most common and preferred file format for submitting digital documents. With the installation of a PDF print driver on your computer, virtually any program can generate a PDF file suitable for printing. Both commercial and free PDF print drivers are available online for download from different sources.

13. What is Adobe PDF JobReady?
14. What is the Pantone Matching System?

    The Pantone Matching System (PMS) is a color reproduction standard in which colors all across the spectrum are each identified by a unique, independent number. The use of PMS allows us to precisely match colors and maintain color consistency throughout the printing process.

15. What type of graphic files do you except?

    There are a few files that we can use for your mailer.
    (preferred)
    .PDF - Portable Document File, must be the actual size of the final piece with all fonts embedded.
    (excepted)
    .QXD - Quark Express files. Our version is Windows 4.1
    .PUB - Windows Publisher 2002
    .TIF - Graphic files, must be the actual size of the final piece.
    .JPG - Graphic files, must be the actual size of the final piece.
    .GIF - Graphic files, must be the actual size of the final piece.

16. What type of products and services do you provide?

    Good question! We are a full service shop and offer a wide range of products and services. To see a full listing and description of what we can offer you, checkout out the Products & Services area in the Customer Service Section of our website.

17. Why do the printed colors look different from the colors on my screen?

    In short, printers and monitors produce colors in different ways.

    Monitors use the RGB (red, green, blue) color model, which usually supports a wider spectrum of colors. Printers use the CMYK (cyan, magenta, yellow, black) color model, which can reproduce most—but not all—of the colors in the RGB color model. Depending on the equipment used, CMYK generally matches 85–90% of the colors in the RGB model.

    When a color is selected from the RGB model that is out of the range of the CMYK model, the application chooses what it thinks is the closest color that will match. Programs like Adobe Photoshop will allow you to choose which color will be replaced. Others may not.